C1 and C2
Hi,
thanks for taking the initiative, Robbie.
Personally I prefer C1 and C2 over all others. The reason is that they appear much more compact and readible than all the others.
I would suggest to mix colors though. Black writing and colorful box, maybe stick to the red. I think I would need to see some combination experiments here.
A-logos: I find they look like a cloud picture of text (I forget how they are called, you know, when you count words and size the font according to their frequency)
B-logos: My eye does not know where to focus as the left bound is hopping from o to i to o
D: Too fat, too much color, it is jumping at me
E: I could go for that as an alternative, however, I still prefer C as C is more "airy", E is square and full, C is open and leaves room for the eye
F: My eye does not know where to focus
G: My eye does not know where to focus and I feel like spinning sideways :) too much playing around for me
H1-4: Again too complex for a logo for my liking, too many elements
H5-6: Could potentially do with that however I find the logo not compact enough. It looks as it is falling apart due to gravity. Kind of words drooling.
Hope that helps. My personal views. Looking forward to discussion.
Best Eva
Style Guide
Thank you Robbie. I can see and appreciate the effort you put in this!
Before going into a feedback loop I would suggest to discuss and clarify the objective and purpose and questions like:
1. Do we want/need just an icon or a logo (with icon and text)?
2. Where do we want to use it?
3. Do we want to use picture language from the open source community?
http://fabfarm.net/wordpress/wp-content/uploads/2014/10/open-source-concept_root.png
- I would second Ludwigs comment/suggestion to possibly use the open source community picture language. I based the logo for Open Power System Data Project as well on the open circle (even though quite abstracted: http://www.open-power-system-data.org/Logo_OPSD_bw_80.png). As does open_eGo: https://www.next-energy.de/wp-content/uploads/2016/03/open_ego_logo.png.
But I don't think it's a must, just see it as a suggestion to spark your creativity ;) Completely changing a "brand's" visual appearance is always tricky, better to make incremental improvements. Aalthough I would argue that our brand's prominence isn't very high yet to take this argument very serious.
Nevertheless I prefer C and would suggest to use a colourful default version wherever possible (for better visibility) that also works when printed as a greyscale version if necessary. I would also prefer a bold font that is not noo round (as in B).
Thanks for your work!
